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weekly digestSep 29 – Oct 5

Week in review

Deltas vs trailing 8-week baseline · hypotheses are labelled as hypotheses

Vs baseline

The 3-second unboxing+142%
Pocket test: what actually fits+88%
Why your desk drawer is a mess+61%
Behind the stitch line−31%
Restock notice−48%

Over-performed

The 3-second unboxing reached 48.2K, +142% vs baseline, with 1,932 saves.

Hypothesis: a spec-first opening encourages save-and-return viewing. Evidence is a single post.

Under-performed

Restock notice reached 6.3K, −48% vs baseline.

Hypothesis: pure announcements earn little reach outside existing followers.

Caution. Two posts is not a trend. This digest flags outliers; it does not claim causes. Nothing here is acted on until both partners vote.